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3 November 2026 Themio Team 9 min readGDPR · DIGITAL OMNIBUS

GDPR Digital Omnibus: what the Council's position means for SMEs, and what applies today

Themio Team · Published 3 November 2026 · Status checked 2 November 2026 · 9 min read

Executive Summary

Status as of 2 November 2026. The Council of the EU agreed its negotiating position on the GDPR part of the Digital Omnibus on 21 October 2026. The European Parliament has not adopted its position, and negotiations between the two institutions have not started. None of the GDPR changes described below is law. The GDPR applies as written today. We will update this article when the Parliament votes and when a final text is agreed.

Short answer. For an SME, GDPR obligations do not change today. If the Council's text survives negotiations, it would raise the threshold for notifying a personal data breach to the authority and extend the deadline from 72 to 96 hours. It would ease some information and access-request duties, and state expressly that legitimate interest can be a legal basis for developing and operating AI, subject to the usual balancing test. It keeps the definition of personal data and leaves cookie rules in the ePrivacy Directive. The Parliament is not expected to vote before early 2027, so the final text and its application date are still open.

  • No change to the GDPR today: The Council's 21 October 2026 mandate (ST 14756/26) is a negotiating position, whereas the Digital Omnibus on AI (Regulation (EU) 2026/1744) has been in force since 27 July 2026.
  • Breach notifications (proposed): Authority notification would apply only to high-risk breaches within 96 hours, while internal documentation of every breach under Article 33(5) remains mandatory.
  • AI and legitimate interest (proposed Art. 88 bis): Confirms that legitimate interest may support AI development and operation, subject to the three-step balancing test and the ordinary right to object under Article 21.
  • Personal data definition and cookies kept: The definition of personal data (Art. 4(1)) and automated decision rights (Art. 22) are unchanged, and cookie rules stay in the ePrivacy Directive.
72 h · any risk
In Force Today · Art. 33 GDPR

Notify the supervisory authority within 72 hours, unless the breach is unlikely to result in a risk.

96 h · high risk only
Proposal, Not in Force

Council negotiating mandate (ST 14756/26): notify only breaches likely to result in a high risk, within 96 hours.

One package, two speeds

The European Commission proposed the Digital Omnibus on 19 November 2025 as two separate regulations. They have moved at very different speeds.

  • The Digital Omnibus on AI is law. Regulation (EU) 2026/1744 amended the AI Act and entered into force on 27 July 2026. It moved the main high-risk deadlines to 2 December 2027 for Annex III systems and 2 August 2028 for AI embedded in products covered by Annex I.
  • The Digital Omnibus on data is still a proposal. COM(2025) 837 would amend the GDPR, the cookie rule of the ePrivacy Directive, the Data Act and incident reporting.
StepDateStatus
Commission proposal COM(2025) 83719 November 2025Done
EDPB and EDPS Joint Opinion 2/202610 February 2026Done
Parliament draft report (ITRE and LIBE committees)22 June 2026Done; amendments tabled in July 2026
Council negotiating mandate (ST 14756/26)21 October 2026Done
Parliament committee voteExpected early 2027Not scheduled
Trilogue, final text, application dateNot setOpen

What the Council would change in the GDPR

The Council's text keeps the direction of the Commission's proposal but drops or narrows its most far-reaching edits. The table compares today's rules with the Council's position.

TopicGDPR todayCouncil position (not law)What it would mean for an SME
Definition of personal data (Art. 4(1))Any information relating to an identified or identifiable personUnchanged. The Commission's narrower "relative" definition is droppedNo change in scope
Pseudonymised data (new Art. 25a)Pseudonymised data remain personal dataNot personal data for a third party that cannot identify the person; always personal data for a processorA clearer test for data sharing. No change when you act as a processor
Breach notification (Art. 33)Notify the authority within 72 hours, unless the breach is unlikely to result in a riskNotify only breaches likely to result in a high risk, within 96 hours. Every breach must still be documented internallyFewer notifications. The internal breach log stays mandatory
DPIA lists (Art. 35)Each national authority publishes its own listsSingle EU lists of processing that requires, or does not require, a DPIA, adopted by the EDPBOne reference instead of national variants. National lists stay valid until then
Information duty (Art. 13)Inform people when you collect their dataNo duty where it is reasonable to believe the person already knows who you are and why you process, and the processing is not high riskPossible relief for simple customer relationships. Not for sensitive or large-scale processing
Access requests (Art. 12(5))Manifestly unfounded or excessive requests can be refused or chargedCan be refused or charged where an abusive intention can be demonstrated. The controller carries the burden of proofNarrow relief. Reasons must be documented
AI and legitimate interest (new Art. 88 bis)Possible under Art. 6(1)(f), as the EDPB set out in Opinion 28/2024Stated expressly. A recital adds that developing AI is not in itself a legitimate interest. The ordinary right to object appliesThe balancing test is still required
Residual sensitive data in AI (Art. 9(2)(k))No specific exceptionNarrow exception for incidental, unintended sensitive data in AI training or operation, which must be erased or shieldedMainly relevant to AI developers
Automated decisions (Art. 22)A right not to be subject to solely automated decisions with legal or similarly significant effectsKept as a right. The Commission had proposed recasting it as a permissionNo change
Cookies (ePrivacy Directive, Art. 5(3))Consent, with limited exemptions and national variationsRules stay in ePrivacy. A closed list of consent-free uses, including first-party audience measurement and contextual-advertising measurement. Single-click refusal, and no new request for four months after a refusalA directive must be transposed nationally, so changes would arrive later and vary by country
Incident reportingSeparate channels per lawNational entry points rather than the single EU portal the Commission proposedFewer channels, eventually

The three changes most SMEs would feel

1. Fewer breach notifications, same internal discipline

Today, Article 33 GDPR requires you to notify the supervisory authority within 72 hours unless the breach is unlikely to result in a risk. The Council would align the threshold with the one for informing individuals under Article 34: only breaches likely to result in a high risk would be notified, within 96 hours.

The duty to document every breach under Article 33(5) would not change. Your procedure would still have to assess risk for every incident; the change would move where the line sits, not remove the assessment. Until a final text applies, the 72-hour rule stands.

2. Lighter paperwork for low-risk relationships

Two changes target routine processing. A new Article 13(5) would waive the information duty where people already know who you are and why you process their data, and the processing is not high risk. The standard example is a tradesperson and their clients. It would not apply to complex processing, large volumes of data or special categories.

A revised Article 12(5) would let you refuse or charge for access requests made with a demonstrable abusive intention. You would carry the burden of proof. Neither change justifies removing a privacy notice or an access-request procedure now.

3. AI and legitimate interest: confirmation, not a free pass

The Council's Article 88 bis states that processing personal data to develop or operate an AI system or model may rely on legitimate interest. Its recital 33a adds that developing AI is not in itself a legitimate interest; each case is assessed on its purpose. The Commission had proposed an unconditional right to object; the Council keeps the ordinary right to object under Article 21.

In practice this confirms what the EDPB said in Opinion 28/2024: legitimate interest can work for AI if you pass the three-step test of purpose, necessity and balancing. If your team uses AI tools on customer or employee data, a documented legitimate interest assessment remains the evidence you need. Obligations under the AI Act apply separately.

What would not change

  • The definition of personal data. The Council dropped the Commission's relative definition.
  • The right not to be subject to solely automated decisions under Article 22.
  • Internal documentation of every breach under Article 33(5).
  • The ordinary right to object under Article 21, including for AI processing.
  • Consent as the default rule for cookies, with the exemptions listed above.

What to do now: six no-regret steps

  1. Keep your 72-hour breach procedure. Make sure each incident has a documented risk assessment and a log entry. Any future rule builds on that record.
  2. Document a legitimate interest assessment for each AI use of personal data. Name the business purpose, show necessity, record the balancing and the safeguards, and explain how people can object.
  3. Do not rewrite your privacy notice or cookie banner for the Omnibus. Review them against the rules that apply today.
  4. Keep your access-request procedure. Record your reasons whenever you refuse a request or charge a fee.
  5. Track the AI Act dates already in force. Article 50 transparency duties have applied since 2 August 2026. Providers of generative AI systems placed on the market before that date must apply machine-readable marking by 2 December 2026. See our Article 50 guide for SMEs.
  6. Set a review date after the Parliament committee vote, expected in early 2027. That vote will show how far the final text may move from the Council's position.

For a full review of today's obligations, start with our GDPR compliance checklist for SMEs. If your teams use generative AI at work, read ChatGPT, Copilot and the GDPR and our note on shadow AI.

Where Themio fits

Themio is preparing its GDPR and AI Act modules for launch. Themio reads the documents you upload, such as a privacy notice or a data processing policy, and maps them against GDPR articles. Each finding cites the clause in your document and the article it relates to. Results come with a prioritised action plan you can export as a PDF.

Themio follows a defined process for updating its rules when the law changes. Your documents are not used to train models, and they are processed in the EU. Themio supports compliance readiness; it does not provide legal advice. Interpretation, complex cases and jurisdiction-specific questions may need a lawyer or your DPO.

Interested in Themio? Join the waitlist.

FAQ

Has the GDPR changed?
No. The Council's position of 21 October 2026 is a negotiating mandate, not law. The European Parliament has not adopted its position, and negotiations have not started.
Is the breach notification deadline now 96 hours?
No. The 72-hour deadline in Article 33 GDPR still applies. The 96-hour deadline appears only in the Council's position.
Can my company use personal data for AI on the basis of legitimate interest?
Possibly, already today, if you pass the three-step test the EDPB set out in Opinion 28/2024. The Council's text would confirm this, but states that developing AI is not in itself a legitimate interest.
Will cookie banners disappear?
Not under the Council's text. Consent stays the rule, with more exemptions and a single-click refusal. The change would amend a directive, so each Member State would have to transpose it.
When would the changes apply?
This is not known. The Parliament committee vote is expected in early 2027. Negotiations, formal adoption and an application date set in the final text would follow.
Does the Digital Omnibus change the AI Act?
Yes, through a separate regulation that is already in force: Regulation (EU) 2026/1744, since 27 July 2026.

Sources

Primary source for every Council provision cited above: Council of the EU, Mandate for negotiations with the European Parliament, ST 14756/26, 22 October 2026.

Majda Skrijelj Fetiveau

Published by Themio SAS · Substantive review and editorial approval: Majda Skrijelj Fetiveau

Written by Themio Team and published by Themio SAS. Substantive review and editorial approval by Majda Skrijelj Fetiveau, Advisor and Regulatory Untangler, with over 20 years of experience in compliance and governance within international financial institutions.

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